This Book Release and Fund Raiser event is designed to have two main purposes. The first purpose is to felicitate Professor Vamsee K. Juluri, who is professor of Media Studies at the University of San Francisco and release his new book – “Rearming Hinduism. He will be delivering a short talk. The second purpose is to give you an update on the progress of activities on the DCF – GTU initiative. Dr. Riess Potterveld, President of GTU will speak about his enthusiasm for the newly created Hindu Studies Program. Dr. Rita Sherma who has joined the GTU as the Director of the Hindu Studies Program, will give you a progress report. The third purpose is to make significant progress and exceed the 2015 Fund Raising Goal of $300,000 during the event. We will also celebrate and acknowledge all donors, who are making this initiative possible.

About Dr. Vamsee K. Juluri

Vamsee Juluri received his PhD in Communication from the University of Massachusetts in 1999. His research interest is in the globalization of media audiences with an emphasis on Indian television and cinema, mythology, religion, violence and Gandhian philosophy. He is the author of four books:

a. Becoming a Global Audience: Longing and Belonging in Indian Music Television (Peter Lang, 2003/Orient Longman, 2005);
b. The Mythologist: A Novel (Penguin India, 2010);
c. Bollywood Nation: India through its Cinema (Penguin India, 2013);
d. Rearming Hinduism: Nature, History and the Return of Indian Intelligence (Westland, 2014);
His work has been published in journals such as Communication Theory, Television and New Media, European Journal of Cultural Studies, and Critical Studies in Mass Communication and in various scholarly anthologies on globalization, audiences, and Indian cinema.

He has also written numerous op‐eds and feature articles for the San Francisco Chronicle, Times of India, Open Magazine, India‐West and On Faith, among other publications, and is a frequent contributor to The Huffington Post and The Indian Express.

He has been interviewed or quoted about media matters in KQED's Forum, PRI, the Christian Science Monitor, India‐Abroad, BBC World Service, Al Jazeera television, and KPIXCBS, and is a recipient of the College of Arts and Sciences in the Media Award. His teaching areas include Media Audience and Research, International/Global Media, Media, Stereotyping and Violence, and Gandhi in the Media.

More information on Prof. Juluri's new book, Rearming Hinduism, is available here (

About Dr. Riess Potterveld

Riess Potterveld is President of the Graduate Theological Union (GTU), from July 1, 2013. GTU is a consortium of nine seminaries and various centers and affiliates comprising one of the largest interreligious centers in the U.S. Previously he served as president of Pacific School of Religion (2010‐2013), where he had earlier directed seminary development, and of Lancaster Theological Seminary (2002‐2010). He is an ordained minister in the United Church of Christ. Dr. Potterveld earned his Master’s in Divinity (M.Div.) from Yale Divinity School and his M.A. and Ph.D. from Claremont Graduate University, Los Angeles, California. He has taught courses in transformational leadership and the practical skills of ministry. He preaches and speaks widely on issues of church and society and offers workshops on the interface between spirituality and art.

Riess previously served as senior minister of The Congregational Church of Northridge, California for 18 years. While at Northridge, he also lectured in the religious studies department of California State University, Northridge, where he received the Meritorious Performance and Professional Promise Award in 1988.

Riess was the co‐founder and for three years, beginning in 1986, the president of The Valley Shelter, a large multi‐service shelter for homeless people in the San Fernando Valley.

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